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World Sports Xchange Limited (“WSX” “we”, “us”, “our”) is a registered agency with the England and Wales Cricket Board (“ECB”), Professional Cricketers’ Association (“PCA”) and South African Cricketers Association (“SACA”).

WSX is a company registered in England and Wales under company number 7312781.

At WSX, we are committed to protecting your privacy and security online. With this in mind, our Privacy Policy provides the opportunity to understand how we collect, store and process your data – and to put your mind at ease with regards to the information you provide us.

We adhere to the following Privacy Policy: English law and jurisdiction applies with respect to the content of this notice and the information contained.

In particular, WSX recognise and address our obligations under the provisions of the General Data Protection Regulation (“GDPR”).

Please note, we may amend this Privacy Policy from time to time, so check back if you’d like to stay up to date, as all changes will be posted here.

Who we are

Registered office address: Lancaster House, 87 Yarmouth Road, Norwich, NR7 0HF.

Our website address is: https://wsxcricket.com.

Data Protection Officer: Our Data Protection Officer is our Managing Director, Robert Humphries.

If you have any queries relating to our use of your personal information, this privacy policy or any other related data protection questions, please contact us by email at rob@worldsportsxchange.co.uk.

If you are dissatisfied with any aspect of our Privacy Policy, you may have legal rights and, where relevant, we have described these in this policy.

What personal data we collect and why we collect it


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymised string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Contact forms

To help provide you with, and improve our service, we may collect and process the following data about you:

• Information you submit via our website registration form(s) which includes name, email address, phone number and postal addresses.

• Data you submit to us that will enable us to fulfil our contractual duties, including data required by the relevant Governing Bodies and/or the Home Office for Visa purposes.

• A record of your correspondence with us via phone, email or other means.

WSX Limited never knowingly collects more personal data than is strictly necessary to perform our services and does not share your details with any third parties without your consent.


If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction with the embedded content if you have an account and are logged in to that website.

Who we share your data with

We avoid sharing your personal data with third parties for marketing purposes, unless you have provided explicit consent for us to do so.

We may disclose your information in the following cases:

• To develop and create an improved customer experience. Often, this data is anonymised anyway.

• For a partner to fulfil the service offered, following prior consent.

• We can disclose it if we have a legal obligation to do so, or to protect your or other people’s property, safety or rights.

Your rights In line with the GDPR, you have the following rights:

• Subject access request (see what details we hold on you).

• Right to be forgotten (once you know what personal information we hold on you, you can request us to delete the relevant information).

• Right to object from us processing your data (you can object to processing from direct marketing communications by unsubscribing at any time).

• Right to correct your data (once you have the data we hold on you, you can request data corrections and we’ll update for you).

To submit a request regarding any of the above, please contact us by email on rob@worldsportsxchange.co.uk.

We aim to comply with legislation and respond within thirty (30) days of receiving personal data requests.

Third parties seeking access to an individual’s data should initially contact the individual regarding such requests.

How long & How we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognise and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

When storing data, we aim to retain the data for no longer than is necessary for the purpose in which it was obtained, with the objective to ensure the highest level of data accuracy.

Where identified as inaccurate or unnecessary, data is either rectified or destroyed in a secure manner.

Data retention periods may vary between operational activities, with the business providing consideration as to the length of time data is held for on a case by case basis.

Regarding storage, there are several ways in which your data may be stored:

• On computers. When utilising platforms to fulfil our operational requirements, third party solutions may be used to store the data, such as Dropbox.

• Hard copy, where hard copies of data are retained, they are kept in a secure and clean environment.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where we send your data

Visitor comments may be checked through an automated spam detection service.

How we protect your data

Data is obtained, kept and used under the use of legitimate interest and in compliance with Principle 1, Article 5 of the GDPR.

We do not sell or share your personal data to third parties for third party direct marketing purposes.

WSX will use data collected for the following purposes:


• Source placement opportunities to match your requirements.

• Submit your CV and any other relevant information to clubs in a view to securing you a placement.

• Communicate with clubs regarding your placement search via email, phone or social media.

• Update players on events, opportunities and announcements which may be of interest in relation to WSX providing current or future placement opportunities.

• Enable us to assist in your Visa application, where applicable.


• Discuss present and future player recruitment requirements.

• Allow WSX to compare players within our portfolio.

• Provide players’ CVs and any other relevant data, as required.

• Update clubs on events, players and announcements which may be of interest in relation to WSX supporting current or future player recruitment.

• Manage processes throughout the recruitment of a player.

• Raise invoices for services provided.

• Undertake research and analysis to enhance WSX’s recruitment services.

• Recommend service partners, where agreed details will be passed onto our selected partners.

By giving us your personal data to provide services to you, we will endeavour to keep your data secure. We pursue ongoing improvement in the methods used to transfer and store data, ensuring that we align with industry standards.

Personal data may be stored securely on third party platforms which are used for marketing or operational purposes.

Industry regulatory disclosure requirements

We adhere to guidance from the Information Commissioner’s Office (“ICO”), they are the UK’s independent body that have been set up to uphold information rights.

The ICO have stated that in line with the GDPR, details we provide to you about how we process personal data must be:

• Concise, transparent, intelligible and easily accessible.

• Written in clear and plain language.

• Free of charge.

If you have a concern about information practices, you can raise your concerns with the ICO.